Frameart

As the UI/UX Designer for FrameArt, I crafted a seamless and engaging online shopping experience, enabling customers to effortlessly discover, customize, and purchase photo frames that perfectly complement their cherished memories. My goal was to design an intuitive, visually appealing, and user-friendly interface that drives sales, customer satisfaction, and loyalty. Key Achievements: 1. User Research: Conducted thorough research to understand target audience, their needs, and pain points, informing design decisions throughout the project. 2. User Flow and Wireframing: Created detailed user flows and wireframes to visualize the website's architecture, ensuring a logical and smooth navigation. 3. Visual Design: Designed a visually stunning and consistent UI, incorporating a modern aesthetic, high-quality product images, and clear typography. 4. Product Customization: Crafted an intuitive product customization interface, allowing customers to easily personalize frame styles, sizes, and shapes. 5. Checkout and Payment: Streamlined the checkout and payment process, minimizing steps and ensuring a secure, hassle-free experience. 6. Responsive Design: Ensured a seamless, mobile-friendly experience across various devices and screen sizes.